Practices & Services
Let us show you how we use the WCG Impact Model to make your business better.
Click on the sections to learn more about WCG's work.
WCG designs strategies that engage those who matter most to your success by bringing together the right messages, channels and influencers at the right time.
Research/Discovery ⋅ Message Development ⋅ Stakeholder Assessment ⋅ Ideation▲
We know news. We have relationships with media & influencers covering many industries. We know what it takes to get them interested in you.
Influencer/Blogger Campaigns ⋅ Media Audits ⋅ Media Relations
Media Training ⋅ Product Introductions ⋅ Social Media ⋅ Trade Show Support
We help you make a “promise” that’s clear, compelling and, most important, consistent across all your customer touchpoints.
Brand Marketing ⋅ Shopper Marketing ⋅ Branding Workshop ⋅ Digital Advertising
Logo Design ⋅ Package Design ⋅ Product Launches ⋅ Social Presence ⋅ Website Development
We create “content that connects,” using language, style and creativity to make your messages accessible and memorable.
Annual Reports ⋅ Blogs ⋅ Marketing Materials ⋅ Newsletters ⋅ Opinion Writing
Photography ⋅ Sales Presentation ⋅ Speechwriting ⋅ Sponsored Content ⋅ Video
Our toolbox is full of ways to make your brand stick in the hearts and minds of the people who matter to you.
Ambassador Programs ⋅ Analytics/SEO ⋅ Demos ⋅ Direct-to-Consumer
Influencer/Blogger Campaigns ⋅ Local Market Support ⋅ Promotions ⋅ Sampling ⋅ Social Media
Shape it. Strengthen it. Save it. WCG has been managing reputations big and small for more than 30 years.
Change Management ⋅ Corporate Social Responsibility ⋅ Executive Positioning
Grassroots Outreach ⋅ Presentation Training ⋅ Risk Management & Crisis Communications ⋅ Thought Leadership